connecting,

skilled and

ambitious

Frank Schilders and Robert Bicknese are the driving forces behind Hitended. With passion and dedication, we share our experience and work with our team to foster development and growth. With a strong focus on quality and collaboration, we support each other and organisations in making lasting improvements.

Connecting

At Hitended, our trainings are all about growing together. By understanding yourself and others better, you build stronger connections – and move forward together.

Skilled

For us, being skilled means having a solid theoretical foundation, combined with empathy and practical methods that lead to fresh insights and lasting development.

Ambitious

Our trainers aim to inspire action, come well-prepared, and challenge you to grow. We expect participants to show the courage to look in the mirror and embrace new behaviours.

Engaged and hands-on trainers

Our trainers are passionate, approachable, and always connected with the group. They bring energy, interaction, and a practical approach. No theory for theory’s sake – always directly applicable and tailored to what matters. We get participants moving – literally and figuratively.

Before becoming a trainer, I worked as a sales and account manager. With a background in law and an MBA, I combine strategic insight with hands-on experience. I’m married with three children. My passions? Football, running, singing, and reading.

Robert Bicknese

Trainer & Coach

I come from the leisure industry and was a sports teacher. As a former top athlete, I’m energetic and action oriented. I thrive on challenge, especially in sports like golf and padel. I’m happily partnered with Cil, and together we lovingly care for our two foster children.

Frank Schilders

Trainer & Coach

Your name

Trainer & Coach

What clients say

Based on a previous experience I had at another company—where Frank had been providing training and coaching for quite some time—I asked Frank to support us at InnQ in becoming the best all-round technical service provider in the Flevoland region and surrounding areas. After several in-depth conversations and a thorough understanding of our business, Frank worked with us to define our objectives and guiding principles and tailored a multi-year training and coaching program accordingly. This program combined group training, individual coaching, and interventions for both the core team and leadership, resulting in strengthened behaviour and skills in leadership, collaboration, ownership, mutual trust, enjoyment, and communication. As a result, we were able to make swift progress. Frank is goal-oriented, respectful, friendly—and occasionally a pain in the ass—but he truly gets you moving.

Timo van Rosmalen

Director InnQ installaties

Robert Bicknese was recommended to me by a friend who knew I was looking for a sales training for my team on soft skills and increasing awareness in the sales process. Robert quickly understood my need and the challenges of the team and me. In close collaboration we set up a training and development plan tailored to the specific need of the team. The group training and individual training and coaching increased personal insight and made the team more effective. The tools given in the training I use in my daily business. Robert is great in building trust and thereby is able to connect and increase self awareness of individuals.

Stefan Schaafsma

CCO Kinkelder

The founding of Hitended

Hitended was born from the shared ambition of Frank and Robert: to pass on their years of experience and build a community of like-minded professionals. A network of trainers who strengthen each other and together grow the organisation.
We continuously develop new training programmes and improve existing ones – always with a sharp eye for quality. And we keep investing in our own development, so we can all continue to practise our profession at the highest level – with clarity, craftsmanship, and joy.

What Robert believes in

People grow when they receive the right attention at the right moment – something I’ve witnessed for over twenty years. In my training sessions, I support (sales) professionals and managers in improving their communication, collaboration and leadership. One account manager, for example, held back from asking deeper questions, afraid of coming across as too pushy. By exploring that belief and practising new behaviour, she learned how to dig deeper without damaging the relationship.

That’s what drives me: creating movement where people feel stuck – with clarity, compassion and a focus on lasting change.

What Frank believes in

My mission as a trainer and coach for over 20 years has been to inspire people to take action, offer new insights, help them use their talents, and bring out the best in themselves and others. Both now and in the future, in the areas of leadership, sales, team, and personal development. I deeply believe that people are capable of more than they often think. This belief was reinforced when a manager assumed his team couldn’t grow any further. By reflecting together on his own style and the team’s potential, he suddenly saw what was possible.

I want people to truly feel that they have the power to influence their own development and results.